Experimental Jetset - Superstructure
Experimental Jetset: Superstructure presents the first major survey exhibition of internationally renowned graphic design studio Experimental Jetset in Australia.
Specifically curated and designed for RMIT Design Hub, the exhibition is both a retrospective of the work of the Amsterdam-based designers, and a large-scale installation in which they explore the relationship between graphic language and the city.
For Superstructure, Experimental Jetset have identified key sub-cultural movements that have inspired their practice. These moments in time will be layered with existing and newly-created works including film, collage, posters, prints and installations.
The exhibition is conceived as a journey through four quarters of an imaginary city representing four conditions: The Constructivist City, The Situationist City, The Provotarian City and the Post-Punk City.
The exhibition places Experimental Jetset and their ideas-driven and socially-engaged practice within a historical continuum.
As they explain: ‘Invited by RMIT Design Hub and the NGV to put together a retrospective show on the topic of our own work, we decided to somewhat broaden the theme, and seize this opportunity to turn the exhibition into a personal research project – a chance to look deeper into some of the themes that we find relevant to our own practice’.
In addition, a sequence of newspapers will be published in collaboration with nine Melbourne-based graphic designers to connect the ideas within the show to the local context. The themes explored in the newspapers will also form the basis for a program of public events, giving visitors critical insight into graphic design discourse today.
Experimental Jetset is an Amsterdam-based graphic design studio founded in 1997 by Marieke Stolk, Erwin Brinkers and Danny van den Dungen. Focusing on printed matter and site-specific installations, EJ have worked on projects for a wide variety of institutes, including Stedelijk Museum Amsterdam, Centre Pompidou, Dutch Post Group, and Whitney Museum of American Art. Experimental Jetset taught at the Gerrit Rietveld Academie (Amsterdam) between 2000 and 2013, and are currently tutors at Werkplaats Typografie (Arnhem).
In 2007, a substantial selection of work by Experimental Jetset was acquired by the Museum of Modern Art (New York). Other institutes that have collected EJ material include Stedelijk Museum (Amsterdam), SFMOMA (San Francisco), Art Institute of Chicago (Chicago), Museum für Gestaltung (Zürich), Centre National des Arts Plastiques (Paris), and Cooper Hewitt (New York). In 2015, Roma Publications (Amsterdam) released a monograph titled 'Statement and Counter-Statement: Notes on Experimental Jetset'.
Experimental Jetset: Superstructure is conceived and designed by Experimental Jetset, Netherlands.
Presented by RMIT Design Hub in collaboration with the National Gallery of Victoria.
Curatorium: Brad Haylock (RMIT School of Media & Communication), Fleur Watson, Kate Rhodes, (Curators, RMIT Design Hub), Megan Patty (NGV Art Book Fair curator and publications manager).
RMIT Design Hub team
Curators: Kate Rhodes, Fleur Watson
Creative Producer: Nella Themelios
Technical Production Coordinator: Erik North
Technical Production Assistant: Timothy McLeod
Exhibition Assistants: Chloë Powell, Layla Cluer